Bakery and Snacks

Kellanova shareholders approve $35.9bn Mars merger amid shifting snack industry trends

The transformative takeover by Mars Inc. has been overwhelmingly approved, marking a pivotal moment in the snack industry. What does this mean for the future of snacking?

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Forecasting 2025’s hottest bakery & snack trends: Bold flavours, power ingredients and next-level indulgence

Get ready for a bold new era in bakery and snacks, where innovation meets indulgence in every bite. Are brands ready to satisfy consumersâ cravings for flavour-packed, wellness-oriented treats that also align with their eco-conscious values?

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Ozempic, nutri-scores and junk food bans would ‘halve obesity’

Obesity could be halved by the end of the decade if there was better access to weight-loss drugs like Ozempic and junk food businesses faced tighter advertising and nutritional reporting controls.

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Toasty bakery NPD for the holiday season: From Bonfire Night treats to creating the viral Cookie Nacho

As the holiday season ramps into gear, bakeries are rolling out exciting new products to delight customers. Which of these innovative treats will capture your attention this November?

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Love + Chew navigates cocoa price hikes to expand Whole Foods partnership

Cocoa shortages cannot stop vegan superfood cookie brand Love + Chew's retail growth as the company expands its Whole Foods store count from 135 to over 500 stores and tees up product innovation in 2025.

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Curating million-dollar consumer loyalty: What your brand can learn from Lay’s flavour-packed fan challenge

Capitalising on the dynamic world of consumer engagement, Layâs is again ingeniously transforming its audience from passive snackers to active flavour innovators.

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News shorts: PepsiCo's culinary enhancement, Kind's regenerative moves and big M&A in bakery

PepsiCoâs first-ever Culinary Advisory Board and Kindâs regenerative almond initiative are driving fresh innovation in the snacks industry. There are also strategic M&A and financial deals happening across the UKâs bakery sector.

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Consumer confidence crash hitting F&B brands hardest

Consumer confidence is crashing as financial pressures fail to ease, but what does that mean for food and beverage?

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Belly Brand taps into functional, clean-label trends with gluten-free baking mixes

Belly Brand Foods is delivering gut and skin health benefits with its collagen-infused and gluten-free bakery mixes, as the company gears up to spread brand awareness in 2025 with trade shows.

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Quick bites: Can a no-sugar-added snack truly be irresistible?

Continuing our series on disruptive startups, we explore the rise of NICKâs, a Swedish-style snack brand thatâs making a splash on the US market by redefining diabetes- and keto-friendly treats that donât skimp on taste. Whatâs the brandâs secret?

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Mars' Kellanova buyout the start of hefty snacking M&A

Mega deals within snacking are picking up pace after a quiet start to the year, with Marsâ Kellanova acquisition the tip of the iceberg as strong financial performances provide corporates with healthy cashflows.

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Donut brand Drumroll adds fuel to ‘rocket ship year’ with $3m in capital from 7 Mile Brands

Drumroll Snacks received $3 million in capital from CPG incubator 7 Mile Brands to fuel growth after a "rocket ship year," as the better-for-you sweet baked goods brand gears up to go after large national accounts like Whole Foods and Sprouts, the two co-founders told FoodNavigator-USA.

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Is Goldfish’s ‘Chilean Sea Bass’ rebrand a catch for adults or a risky move?

Goldfish is making waves with a cheeky new rebrand to appeal to adult snackers. But is this playful move a smart way to engage Millennials and Gen Z, or a potential misstep for the beloved family-friendly brand?

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Hot finds from SIAL Paris: From purple sourdough to immunity bars and beyond

From bread crisps to puffs made from drought-resistant, gluten-free sorghum, along with a sourdough that stood out with its deep purple colour, which of these trendsetting products will be the next big hit?

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How natural sweeteners are shaking up the sugar game

As consumers grow more health-conscious, the demand for natural alternatives to sugar is on the rise. But can these sweeteners deliver the taste and texture consumers crave without compromise?

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Food industry attacked as ‘accountability’ taxes called for

Food manufacturers could be bound by a list of measures compiled in a bid to better regulate and hold industry accountable for unhealthy products and their consequences to consumer health.

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JM Smucker remains committed to Hostess, sweet baked snacks despite Voortman sale

Peanut butter and jelly maker JM Smucker continues to refine its portfolio with the sale of better-for-you cookie brand Voortman to Brownie Brittle-maker Second Nature in a $305 million deal that follows a slew of divestments across its portfolio in the past two years.

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Standard serving size levels the playing field, NAD finds in tortilla advertising case

Size matters â at least when it comes to crafting nutrient content and health claims for food based on servings, according to a recent BBB National Programsâ National Advertising Division decision for a challenge brought by Olà Mexican Foods against competitor Gruma Corporation.

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Personalised diet breakthrough signals future of industry

New gut health research could be beneficial to personalised nutrition brands fighting for consumer interest.

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More ice cream, less wine: How is climate impacting in-home consumption?

As Europeâs climate warms up, some consumers are eating more ice cream and swapping red wine for beer, new market research has found.

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